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Grå Can held in hand
Pre-Launch 2026

Introducing Grå

The Saga of the Nordic Long Drink

Grå, meaning "grey" in Nordic languages, evokes the region's rugged beauty and the fierce legacy of the Vikings. This drink is crafted to honour ancient Nordic traditions with a modern twist.

Designed to compete with other popular ready-to-drink cocktails, Grå offers a bolder, more robust flavour profile, setting a new standard for long drinks rooted in rich heritage.

Taste Profile

Grå features a premium gin base expertly blended with natural grapefruit essence, delivering a crisp, tart, and effervescent experience. Its balanced bitterness and subtle juniper notes are inspired by traditional Nordic botanicals.

Authentic • Modern • Bold

Grå Packaging and Can

Packaging: 24 x 330ml cans (0.33L)

Alcohol Content: 5.5% ABV

Pre-sales Has Started

Deliveries during autumn 2026. As a retailer you can join our waiting list and we'll contact you with pre-sales details and with lucrative price offer for the first retailers.

Direct inquiries: thor@gradrycker.com